Articles tagged with: Visionary Leadership

Dr.Seuss Strategy

Written by Barbara Higgins Posted in Blog, All Posts

For strategy, Dr. Seuss said it best…. “You have brains in your head. You have feet in your shoes. You can steer yourself any direction you choose...”

When I first started working in strategic planning, this became my favorite quote. Meetings were a sea of vague but lofty strategic terms. Discussions focused on visionaries who could see and define a future the rest of us could not. I cringed at critical assessments such as “she can’t think strategically” or “he doesn’t have vision”. I was frustrated by the conflict between this elite view of strategy and my values that each individual has insights to contribute to future planning. I see this collaboration as the very essence of a leadership planning model.

My work is energized by a much simpler and more basic view of what is important for effective strategy…an engaged team that understands and contributes to a common future vision. In one of my favorite books, Being Strategic, Erica Anderson has a quote “Being strategic means consistently making those core directional choices that will best move you toward your hoped-for future”. This simple definition in a complex world of business, knits operations and strategy into cohesive future direction. If you can create actionable strategy that your whole team understands, you create communication to power your organization.

So how do you actually build effective strategy? Like any team effort, diverse thinking builds a better product. Committing the time and effort for the process is critical and well worth the investment. Invest your time for strategy in the following ways

  1. Solicit input from a broad group of constituents – include time for surveys, brainstorming, and research to fuel creative thinking.
  2. Revisit and refine your Mission – The mission statement can provide a bright light for your planning, so take the time to work with it.
  3. Actively listen to your clients – Remember why you exist and who you are serving. Don’t rely on dated input and information. Bring in new opinions.
  4. Define 3-5 high level goals, themes, or objectives for dynamic progress – Be sure to take the time to synthesize to this manageable number. This focus is critical for action.
  5. Define process checkpoints to discuss and measure progress. A great strategic plan that is left on the shelf is meaningless. Inclusive strategy needs to be reviewed regularly to stay on course.

The business world of today is powered by diverse teams. Success is driven by passion, commitment, and a plan. Strategy is the plan to energize and empower the people in your organization “in any direction you choose”. Hats off to Dr. Theodor Seuss Geisel for saying it best. Use your strategy to “steer you in any direction you choose”.

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Connecting Leadership & Strategy

Written by Barbara Higgins Posted in Webinars, All Posts

Have you ever asked someone about their job and they light up with a sparkling description of how they make a difference and apply true passion to their organization? If you have, you recognize the magic in matching the right person to the right job in the right organization and connecting them to the mission and strategy. When you think about iconic organizations they create a brand that incorporates their strategy and permeates their organization to empower employees. Their mission tells who they are and creates a culture to attract employees who thrive and contribute to their strategy. Although this elegant, simple message seems effortless, it takes very real time and planning to create this clarity and engagement. This webinar will discuss real working techniques to create that kind of energy in your organization and how this can impact organizational success.

 

 

Strategy to Succeed: a practical guide to being a strategic leader

Written by Barbara Higgins Posted in White Papers, All Posts

 

A leader without a plan or a plan without a leader simply won’t succeed. Great leaders match their passion for a future vision with the confidence and credibility that comes from strategic planning, in order to achieve that vision. To be successful in the long-term, your organization must have quality leadership and actionable strategy. So how do you help your organization define and manage an effective strategy? In this whitepaper, Barbara Higgins will provide you with practical ways to assess your organization, enhance your approach, and energize your role.

 

Strategy to Succeed

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Could You Be a Strategy Storyteller?

Written by Barbara Higgins Posted in Blog, All Posts

Have you ever listened to a true storyteller? My dad was a gifted storyteller. Each night, he would weave a story for my sister and I, and we were transported to a world of the imagination. Vibrant characters would embark on all sorts of exciting challenges and adventures. These stories created a wonderful fabric of memories for my childhood.

I think of strategy as an engaging story about an organization. A strategy story can draw you into the passion and purpose of why that organization exists and what they hope to accomplish. Like a gifted storyteller, a strategic leader can bring you quickly to care about the mission and interest you in the pathway to the future. Navigating interesting business challenges and opportunities can craft an interesting plot that has you rooting for mission success. Like a gifted storyteller, leaders in great organizations can consistently recount their strategy story about who they are, how they serve their customers, and where the organization is headed in the future.

Shouldn’t you be able to tell your organization’s strategic story? To do it well, you need to develop an attention-grabbing script. Whether it is an employee, vendor, client or even a neighbor, the story you tell can engage the listener and generate interest in supporting future success.

So how do you weave your story of strategy? It takes effort to internalize the important messages of strategy. You need to own the story. Consider the following three parts to compose your strategy story:

  1. What is the most inspiring purpose for your organization? A good mission statement should serve as your guide. Start with the mission statement and put it in your own words. Be brief. As Peter Drucker said, a good mission statement should fit on a t-shirt. Don’t be afraid to believe in the product or service you provide. Be sure it is a “we” statement not a “they” statement.
  2. What role does your character play in the strategy story? Consider your contribution to the organization. Define why you enjoy your role and how you ensure a quality product or service. Think about a great day at work and what you love about your job. Own your story and how you bring unique value to your role. Be proud of your contribution, and this can inspire others to contribute their best efforts.
  3. What do your colleagues contribute to future success? Each person in an organization should connect to future success. It is a great feeling to be a part of a broader purpose and the success of a team. The more you engage others in your strategy story, the more they contribute. Consider each role and how that role contributes to the product or service. Remember to provide feedback and appreciation to encourage participation.

Like a great story, strategy is about the journey to succeed and you get out of it what you put in. You can be a part of creating a wonderful journey of opportunity and success for your organization. I will never forget the amazing characters in my dad’s stories. My wish for you is to invest your career in organizations where you are truly a part of the strategy story.

For further information about connecting strategy and leadership, consider watching the MSBCoach Webinar: Connecting Leadership and Strategy: Sparking Energy for Success

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Strategic Transformation: The HOW Matters!

Written by Stasia Rice Posted in Blog, All Posts

Strategic Transformation Series: Post 3

Thanks for joining us again for the third post for the Strategic Transformation Series. In the first two entries we talked about The Strategy and Engagement Connection & To Plan or To Transform? We look forward to your comments and questions as we dive into how strategic planning can not only enhance your company’s bottom line, but the engagement of your employees as well.

True transformation comes down to Intent. If our intention is to truly transform our organization through strategic planning, then that significant intention will require significant action.

Create a Strong Foundation If your last strategic plan is collecting dust on the shelf, let me ask you a few questions:

  1. How organized was the pre-planning? Did you identify stakeholders, decision makers, timelines and milestones?
  2. Was the rest of the organization well informed of this plan? Did you continue to communicate transparently and frequently?
  3. Were the right people involved? Did you have enough diversity of experience, subject matter expertise and perspectives to create a full picture?
  4. What historical information was gathered and provided to the team? Did they know what worked and didn’t work in the past?
  5. Were the leaders of your organization in the right frame of mind and open to thinking big about the possibilities for the future?
  6. Was the team prepared to communicate effectively and deal appropriately with conflict? Was there a designated facilitator?

By answering YES to these questions, we show our intent to create strong foundation for success by HOW we prepare. Important work and we haven’t even started the planning! This important phase of creating cultural preparedness for your organization will help you create that all important buy-in from your teams that you need to have the transformation you desire.

Define the Future

Once you’ve created the foundation, it’s time to get to the business of planning. Here are some things to consider as you create the high level strategy that we are all familiar with.

  1. Is your mission and vision clear? Does everyone have the same understanding and clarity that you need to move forward?
  2. When’s the last time you took inventory of everything that your organization does? You might be surprised how many “I didn’t know we did that…” comments you hear around the room.
  3. Are they the right activities? What would you like to be doing? How would you enhance those activities? What would it take to get there?

Strategy, at its heart, is about great communication. Remember – this intent is that this strategy be something everyone in your organization understands and lives by. Be mindful of the strong foundation and work to develop the goals and objectives collaboratively and interactively through a series of facilitated sessions that draw upon all stakeholders’ input and perspectives.

As you write the plan, keep the messaging clear, concise and actionable. Less is more. Consider a strategy map to help as a communication tool that can help to internalize this strategy in your culture.

The Plan to Get There

The typical next step is to issue the plan to the entire organization and instruct that they cascade the high-level goals and objectives into their operational divisions. We might even instruct that performance goals be tied to this strategy.

This all sounds good, in theory. However, Implementation Planning is often missing key results such as:

  • opportunities for collaboration between divisions to execute the goals
  • collective priority setting and coordination
  • adequate resources to execute across the organization
  • measurement of progress and enhanced performance

HOW you plan to implement the strategy is key to its success. Don’t let all that hard work go to waste; be sure to create a consistent process by which divisions are creating work plans that contribute to an overarching organizational work plan. Then work collaboratively to ensure the proper priorities and resources are allocated to TRANSFORM your organization!

MSBC brings an innovative approach and a team with extensive experience to guide your leadership through this Strategic Transformation process. Let us know if you like to learn more at This email address is being protected from spambots. You need JavaScript enabled to view it..

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