Emerging Executive Leaders Faculty Article: Michelle Braden: Developing Emerging Leaders

The Brand - YOU

In this rapidly increasing pace of change you have less time than ever to make your professional mark.

Personal Branding creates a platform from which to express your strengths and the value that you deliver. Your brand is not created but rather it is unearthed. Your credibility, ability, visibility, personality, and personal style all make up your brand. It differentiates you from others in this ultracompetitive environment.

In this workshop you will:

Define your unique value proposition
Begin the process of building your brand story
Learn how to stay “on-message” and “on-brand”
Receive tools to unearth your brand

About Joann Auger

Executive Coach and Trainer, MSBCoach JoAnn Auger serves as a coach/consultant/
educator for the largest auto insurer in the US. JoAnn incorporates more than 30 years of business and personal experience to help organizations and individuals identify and close gaps in performance and needed results. She does that by helping leaders maximize their own potential and then teaches those leaders how to tap into and leverage the potential of their employees.

JoAnn is certified and trained in the following areas:

Myers Briggs Type Indicator(MBTI)
Human Performance Improvement(HPI)
Coaching Core Essentials Program(CEP) and Essential Conversations for Developing Others(Corporate Coach)
Essential Facilitation
Criterion-Reference Instructional Design(CRI)
DiSC
FIRO-B